Korean motifs are slowly replacing American imprints in our culture as Filipinos. More and more of my compatriots say annyeonghaseyo instead of hello and gamsahamnida instead of thank you. Oppa has become a popular endearment for women calling their boyfriends or husbands and telling them saranghaeyo instead of “I love you.” We Filipinos are so enamored of K-pop and K-drama, which have greatly influenced our lives. The youngsters, in particular, embrace the music of their K-pop idols and dress the way they do.

In my country, especially in urban areas, restaurants offer samgyeopsal, bibimbap, Korean ramen, and other famous Korean dishes. Products made in South Korea are flooding our supermarkets and grocery stores. It is no longer surprising to find soju sold in sari-sari stores and shared by Filipinos when they dine and wine.

Should we be concerned? Are we losing our Filipino identity? We’re not. Our culture is just entering a new phase of development. Remember that culture is dynamic, never static. It evolves continuously.

It is common knowledge that the ongoing assimilation of Korean influences into our culture was engendered by Hallyu. This phenomenon depicts the popularity of South Korean pop culture, not only in our country but globally. Yes, we’re not the only ones obsessed with Korean cultural content. It was reported that by 2022, there were more or less 177 million  Hallyu fans worldwide.

Hallyu is one of the 26 Korean words added to the Oxford English Dictionary. When translated to English, the word literally means Korean Wave. With the way that this cultural phenomenon struck the world, tsunami, instead of the word wave, would have been a better term. But tsunami is a Japanese word, and given the history of these countries, the word may not rhyme politically.

The gigantic waves of music, TV shows, and movies from the southern portion of the Korean peninsula reached our shores at the turn of the 21st century. Since then, our TV stations have regularly aired many Korean dramas dubbed in Filipino. Korean movies with English or Filipino subtitles are shown in Philippine movie theatres. Magazines and the entertainment sections of newspapers regularly featured K-pop artists and other Korean TV and movie personalities. Before we knew it, the Korean brand had already profoundly penetrated the Filipino consciousness.

Admittedly, I knew little about South Korea before the Korean Wave came. I remember checking the encyclopedia for information about the Korean War when I took World History in college. At that time,  I was researching wars America fought for an article I wrote for our school paper,  and the Korean War from 1950 to 1953 was one of them. Then, I discovered that our country sent troops to help South Koreans ward off the Communist invasion from north of its borders.

Without the help of the United Nations’ international forces, the Korean peninsula might have fallen under Communist rule. The thought that soldiers from my country helped in not allowing that to happen made me feel proud. Imagine this – had it been Kim Jong-un ruling the whole of Korea now (and his father and grandfather in the past), there would have been no Hallyu to talk about. Instead of K-pop and K-drama, the hot topics could have been  K-missile and K-nuke.

Just imagine how dreadful a picture of the war-torn Korean peninsula the things I read about it created in my mind. It was horrible, to say the least. The narrative of the death and destruction was a clear indictment of the futility of war. Those three years were perhaps one of the darkest chapters in the history of South Korea. It was comparable to the three years that my country was under Japanese occupation during the Second World War as well as the period between 1898 and 1901 when the Filipino revolutionaries helplessly fought a war against the much superior American forces who grabbed the Philippine archipelago from the Spaniards.

But before completing my university education, I had another chance to read more about South Korea. That was when the country hosted the 1988 Summer Olympics. The sporting event put the land south of the 38th parallel line all over the news. It triggered my curiosity, prompting me to check not anymore the pages in the encyclopedia about the Korean War but also books written about the country, magazine articles featuring it, and the newspapers covering the Olympics at that time.

I saw a country different from what those pages about the Korean War created in my mind. I discovered that the nation called the “Land of the Morning Calm” rebounded from the horrors of the Korean War and eventually became very progressive. Then I wondered at that time and asked  – “What did the South Koreans do that enabled them to, like the legendary Phoenix, rise from the ashes of a horrendous war and even become only the second country in Asia to host the world’s biggest summer sporting event?” Why could they afford to host such an event that would cost them millions and millions (if not billions) of dollars?

My perception of South Korea changed overnight from a country impoverished, war-stricken, and divided into modern and progressive. The pity I felt for the Koreans when they were ravaged by the war during the early 1950s was replaced by amazement and… envy.

As the years passed, I learned more and more about South Korea through traditional media and the Internet, which eventually became more accessible than when I was a university student. I got to hear more and more Korean music and see more and more Korean dramas.

I will never forget how in 2006, the Korean drama Jewel in The Palace would make me stop whatever I do at night to ensure I see all of it. I was so glued to it. Is it because of the story or the pretty face of Lee Young-ae, the actress who played the role of Jang Geum (the drama’s lead character)? I really don’t know. It may be the setting. I am a student of World History, and the story provides a glimpse of how life was in the Korean peninsula during the Chosun dynasty. The Koreanovelas “Stairway to Heaven,” “Lovers in Paris,” “Winter Sonata,” and “Baker King” were the ones that introduced me to contemporary life and society in South Korea. The first Korean movie I watched was “Please Teach Me English.” The supervisor of the Teaching English to Speakers of Other Languages (TESOL) certificate program, which I attended in 2009, recommended it.

These cultural imports from South Korea made me want to visit the country like many Filipinos. I wanted to visit the places in the country that I could only see on TV programs and movies. I wanted to visit Seoul and go to Gangnam and Myeongdong. I wanted to have a summer vacation on the island of Jeju. I wanted to try soju and maekju, and the combination of the two – somaek. I wanted to taste kimchi and eat Korean dishes prepared and served by Korean chefs. I wanted to try tteokbokki, pyo haejangguk, and kalguksu, together with plenty of banchan (side dishes) in a restaurant in South Korea,  not in Korean restaurants or the mall’s food courts in my native land. I wanted to meet actual Korean people and mingle with them. Once, I even jokingly told a friend I wanted to have a Korean girlfriend. In short, I desired to have an authentic Korean experience. My K-dream – “Korean dream” – is taking shape and getting embedded in my consciousness.

That urge strengthened when I decided to take the TESOL certificate program. That was when I  watched my first Korean movie, the one I previously mentioned – “Please Teach Me English.” South Korea was mentioned by the program coordinator as one of the countries considered the premiere destination for ESL teachers. The said movie gave me a glimpse of the state of English education in that country. There’s a scene in that movie where Young-ju, the lead character played by the actress Lee Na-young, could be seen eating a page of an English dictionary, believing that it would improve her vocabulary. That part of the movie embodies how much of a big deal it is to learn English for South Koreans. 

Thus, since teaching abroad is an option in the career path I set for myself, should I have the opportunity to teach overseas, why not in South Korea? My K-dream suddenly evolved, and I no longer just wanted to have an authentic Korean cultural experience but to work there as an English teacher.

Then I did what I had to do for that dream to come true. I completed my training in TESOL, and I left no stone unturned. I searched the Internet for job openings for ESL teachers in South Korea. At that time,  I was also suffering from job burnout. I got physically and emotionally exhausted from my job as a school administrator, and I wanted to return to being a plain teacher.

K-DREAM (Part 2)

K-DREAM (Part 3)